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The MaXPro Story

MaXPro promotional imageMaXPro Inc was established in 2007. It is a young company that brings a unique perspective to the market in that it was initially formed by 5 individuals who represent over 125 years of combined experience in the window film industry. Three of the principals have a combined experience of over 40 years in manufacturing management and product design. During this time, four of the original group were active in distribution and asked Bill Burke who had 40 plus years in the window film industry to join them to serve as President of MaXPro.

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Burke put together a team of manufacturing experts who themselves helped build and establish the leading company in the film industry. This team collectively had accomplishments such as the design of the method to place hard coat on polyester and managed the largest metalizer and metalizing department in the film industry. Burke was the designer of an extraordinary number of products that, today, are industry staples including High Performance, and high “T” films to name just a few
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During the research and development phase of MaXPro, it was determined that new technologies were available but not used in current industry products due to cost. MaXPro found this lack of application unacceptable for products and designed new products, incorporating the most advanced process and material available.

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This direction is now being followed by a number of companies on their “premium” type products as an avenue for them to offer additional products at higher than traditional pricing. This is a contradiction to MaXPro’s philosophy which is to have design criteria that are not compromised and to provide products that do not incorporate an up-charge for state of the art improvements
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To further testify to the unique of experience in MaXPro, the founding group with over 125 combined years of experience established additional distributors of comparable experience with a number of outstanding brands. Their confidence in the products built by MaXPro expanded the team due to the quality of the product. During a recent meeting of the key players of MaXPro, it was determined that there is now over 275 years of practical operating experience by the companies that represent the MaXPro brand. This represents an extraordinary accomplishment in a short period of time.

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Market strategy for MaXPro was simple. The intent was not to become the biggest, rather to fill voids in the industry as a result of poor products or product design. This is being accomplished by providing high quality products at competitive prices. An example of this success is that MaXPro has
had an increase in sales every month since inception.

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With the success of the MaXPro brand, customers requested an expansion of the offering to a number of Flat Glass products. Initially, MaXPro did not plan to expand this product line so quickly; however, market demands have resulted in MaXPro now offering a full line of Flat Glass products.
This commitment is supported by three major converters supporting the MaXPro brand

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MaXPro Window FilmsTypical of everything MaXPro does, the Flat Glass program comes with Seal Failure and Glass breakage warranties. Ironically, Burke was a contributor to the design of these programs for the industry during his tenure as the founder and director of the IWFA, the window film industries’
Trade Association.

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If one.. were to try and understand the dominating experience of the MaXPro key group, it would be to understand that they have been in the business of making small businesses successful. Whether it is product, training or experience, MaXPro is proud to share with its client base and to contribute
to their success.

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MaXPro also holds a unique distinction as stated in its logo:
“When it’s MaXPro on your window, you know it’s American Made !”